About

The Story of Kraken

100% VEGAN
You never have to double check each listing. All of our products are mineral and plant-based.

CRUELTY-FREE
We only use ingredients that have been documented to not have been tested on animals at any step in production.

GAMER GIRL OWNED
For the love of gaming, color, and indie makeup!

HANDMADE
Every product is made to order by me using our very own formulas.


I started Kraken Cosmetics because I wanted to create natural beauty products and pressed eyeshadow (especially a bomb matte formula) with my favorite nerdy inspirations. In creating my formulas I have left out a myriad of harmful or cheap filler ingredients and all of our products are talc-free, bismuth oxychloride-free, and paraben-free.
As a replacement, I pack my makeup with vegan pigments, kaolin clay, and locally-sourced Arizona jojoba oil. On top of that, I have made it a priority to use only plant and mineral-based ingredients because even though it isn’t always easy, I wanted everyone to feel great about using Kraken makeup!

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